ABOUT US


Who we are, how we think, how we act.

SLC - Sports, Leisure, Culture: The growth markets of sport, leisure and culture meet decades of experience and data-based advice.

Excellent advice depends on the education, experience and expertise of the people who deal with your project, your problems and visions. We pay attention to a heterogeneous management team that contributes itself and its know-how across all stages of a project.

Since the markets of sport, leisure and culture play an important role in our society, we conduct scientific and independent research on focus topics that occupy the industries and people every day.

Trust in us.

SLC Managing Board.

Stacks Image 24756

Prof. Dr. Alfons Madeja

Founder, Managing Director

  • Professor für Allgemeine Betriebswirtschaftslehre, Sport-, Kultur- und Freizeitmanagement
  • Sachverständiger für den Sportausschuss des Deutschen Bundestages
  • Ehemaliger Manager in der Fußball Bundesliga
  • Erfinder des Bundesliga-Barometers als Qualitätsmanagement-Instrument im Profisport
  • Entwickler von InSoring(c) für Beteiligungsmodelle von Clubs und Vereinen

Stacks Image 24762

Maximilian Madeja

Managing Director,
Chief Research Officer

  • M.Sc. Int. Wirtschaftsinformatik (Univ.)
  • BA. Wirtschaftswissenschaften (Univ.)
  • Bankkaufmann
  • Dozent an der Hochschule für Angewandtes Management im Bereich Digitalisierung und Führung in Sportorganisationen

SLC Philoshophy.

image

Interfunctional and interdisciplinary

The SLC sees itself as a partner of all companies, sponsors, clubs, associations, operators, media and organizers who are active in the sports, leisure and cultural markets or who want to promote the achievement of their goals through commitment to these markets. Our competence is based on sound market knowledge and a range of services successfully established on the market for over 20 years. From this know-how, SLC derives its unique thinking and consulting approach.

image

Growth markets sport, leisure and culture

Our specialists from all relevant areas not only realize ideas with creative and innovative concepts, but also implement them together with you. Focused on the needs and visions of our addressees, SLC recognizes trends and economic developments and makes them usable for you. The strengths of SLC lie in the business know-how and the in-depth knowledge of the special functioning of the growth markets of sports, leisure, culture & entertainment.

image

Growth markets sport, leisure and culture

Our unique combination of economic expertise with the methodology of science as well as the emotions and passion in sports, leisure, culture & entertainment, creates a pool of know-how from which you as our customer and partner draw.

Extract of our references.

Clubs

  • Stacks Image p24745_n15
  • Stacks Image p24745_n18
  • Stacks Image p24745_n21
  • Stacks Image p24745_n24
  • Stacks Image p24745_n27
  • Stacks Image p24745_n30
  • Stacks Image p24745_n33
  • Stacks Image p24745_n36
  • Stacks Image p24745_n39
  • Stacks Image p24745_n42
  • Stacks Image p24745_n45
  • Stacks Image p24745_n48
  • Stacks Image p24745_n51
  • Stacks Image p24745_n54
  • Stacks Image p24745_n57
  • Stacks Image p24745_n60
  • Stacks Image p24745_n63
  • Stacks Image p24745_n66
  • Stacks Image p24745_n69
  • Stacks Image p24745_n72
  • Stacks Image p24745_n75
  • Stacks Image p24745_n78
  • Stacks Image p24745_n81
  • Stacks Image p24745_n84
  • Stacks Image p24745_n87
  • Stacks Image p24745_n334
  • Stacks Image p24745_n346

Associations

  • Stacks Image p24745_n93
  • Stacks Image p24745_n98
  • Stacks Image p24745_n101
  • Stacks Image p24745_n104
  • Stacks Image p24745_n107
  • Stacks Image p24745_n110
  • Stacks Image p24745_n113
  • Stacks Image p24745_n116
  • Stacks Image p24745_n119
  • Stacks Image p24745_n122
  • Stacks Image p24745_n125

Media

  • Stacks Image p24745_n131
  • Stacks Image p24745_n136
  • Stacks Image p24745_n139
  • Stacks Image p24745_n142
  • Stacks Image p24745_n145
  • Stacks Image p24745_n148
  • Stacks Image p24745_n151
  • Stacks Image p24745_n154
  • Stacks Image p24745_n157
  • Stacks Image p24745_n160
  • Stacks Image p24745_n163
  • Stacks Image p24745_n166
  • Stacks Image p24745_n169
  • Stacks Image p24745_n172
  • Stacks Image p24745_n175
  • Stacks Image p24745_n178
  • Stacks Image p24745_n181
  • Stacks Image p24745_n184
  • Stacks Image p24745_n187
  • Stacks Image p24745_n190
  • Stacks Image p24745_n193
  • Stacks Image p24745_n196
  • Stacks Image p24745_n199
  • Stacks Image p24745_n202
  • Stacks Image p24745_n205
  • Stacks Image p24745_n208
  • Stacks Image p24745_n211
  • Stacks Image p24745_n214
  • Stacks Image p24745_n217
  • Stacks Image p24745_n220
  • Stacks Image p24745_n223
  • Stacks Image p24745_n226
  • Stacks Image p24745_n229

Industry

  • Stacks Image p24745_n235
  • Stacks Image p24745_n240
  • Stacks Image p24745_n243
  • Stacks Image p24745_n246
  • Stacks Image p24745_n249
  • Stacks Image p24745_n252
  • Stacks Image p24745_n255
  • Stacks Image p24745_n258
  • Stacks Image p24745_n264
  • Stacks Image p24745_n267
  • Stacks Image p24745_n270
  • Stacks Image p24745_n273
  • Stacks Image p24745_n276
  • Stacks Image p24745_n279
  • Stacks Image p24745_n282
  • Stacks Image p24745_n285
  • Stacks Image p24745_n288
  • Stacks Image p24745_n291
  • Stacks Image p24745_n294
  • Stacks Image p24745_n297
  • Stacks Image p24745_n300
  • Stacks Image p24745_n303
  • Stacks Image p24745_n306
  • Stacks Image p24745_n309
  • Stacks Image p24745_n312
  • Stacks Image p24745_n315
  • Stacks Image p24745_n318
  • Stacks Image p24745_n321
  • Stacks Image p24745_n324
  • Stacks Image p24745_n327
  • Stacks Image p24745_n330
  • Stacks Image p24745_n337
  • Stacks Image p24745_n261
  • Stacks Image p24745_n340
  • Stacks Image p24745_n343